Brand
The New Yorker font
The font is
Irvin
Real fontOn record: Irvin — documented 2013 recut
Used in: The magazine’s 2013 design refresh
The seller link is an affiliate link: we may get paid if you buy.
The New Yorker’s 2013 design video names the font: a recut of Irvin, used in that year’s refresh. To get the look, you can buy New Yorker Type, Gert Wiescher’s hand-drawn revival of the magazine’s lettering, on MyFonts, or try the free fonts below.
3 sourcesFree alternatives
Type your own words to compare the letter shapes. These are close matches, not the font The New Yorker uses.
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Libre Baskerville
FreeA quieter serif for your headline and supporting text.
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Cinzel
FreeA formal font for a different kind of uppercase title.
Compare this available font with the original reference above. It is an editorial alternative, not an attribution of the original lettering.
New Yorker Type
Paid alternativeAffiliate link: we may earn a commission if you buy through this link. Check pricing and choose your license at MyFonts.
Gert Wiescher describes New Yorker Type as a hand-drawn revival of the typeface used by The New Yorker magazine. Wiescher Design publishes it and MyFonts sells it, so choose the license that fits your project.
What to know
What the magazine says about its font
In the magazine’s own design video, creative director Wyatt Mitchell talks about the 2013 recut of Irvin, including its ligatures. The video ties the refreshed type to Rea Irvin’s original work. It covers that 2013 refresh only, so it does not tell you which font file is behind every masthead today.
Using a font like this in your own publication
A display font with this much character can suit a short publication name and distract in a long article headline, so test both with your own words. Check how its ligatures behave in ordinary words and how lines break in a narrow column.
New Yorker Type, the paid revival
On the MyFonts page, Gert Wiescher says he began New Yorker Type in 1985, redrawing the magazine’s letters by hand. Wiescher Design sells it in Regular and Bold. That does not show that the magazine uses these files or that they match its 2013 Irvin recut. Pick the license that covers your use, such as print or web, before you buy. Libre Baskerville and Cinzel are free and have different letter shapes.
Getting the font
The magazine’s 2013 Irvin recut is not known to be for sale, and we don’t host it or New Yorker Type. Wiescher Design sells New Yorker Type on MyFonts, with desktop and webfont licenses.
Questions
Can I download The New Yorker’s original font?
Not that we know of. The magazine’s video names a 2013 recut of Irvin, and no official release of that font is known.
Is New Yorker Type the same font the magazine uses?
It is not known to be. New Yorker Type is Gert Wiescher’s own hand-drawn revival of the magazine’s lettering, sold by Wiescher Design on MyFonts.
Sources
Checked November 11, 2026
- The New Yorker — 2013 design refreshOfficial magazine video
- MyFonts — New Yorker Type and designer’s accountSeller’s listing
- The New Yorker — logo artwork and reuse recordWhere the logo image comes from
